The community surrounding the Bryant Street Pier is of the utmost importance to San Francisco Cruise Terminal, LLC (SFCT). The Pier's overall design scheme captures the strong neighborhood ambiance of South Beach as well as the richness of San Francisco culture.

Together these elements will create an inviting public gathering place that will appeal to Bay Area residents and international visitors alike. The Pier will offer breathtaking views of San Francisco Bay and the city's unique skyline. Visitors will find an abundance of public open space and outdoor activities as well as a dynamic mix of retail, restaurants and entertainment.

SFCT will continue to work with the Rincon Point-South Beach Citizens Advisory Committee - a neighborhood partner that provided valuable insight during the planning and design phases - throughout construction.